Industry News

Saks Fifth Avenue’s “Key to the Cure” is Saturday Night Live

By Rachel Satell

Sources: Saks Fifth Avenue

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Saks Fifth Avenue and Saturday Night Live may seem like strange bedfellows, but you’ll hear no complaints from me! The late night comedy show is teaming up with the high end retailer to raise money for cancer research as a part of the latter’s Key to the Cure program. Sax donates millions of dollars to the cause every year and has enlisted the actors on the sketch show to be promoters. Their most beloved characters will serve as the inspiration for the collection.

The collection was created by designers such as Diane von Furstenburg and Rag & Bone specifically for this cause. Two percent of all of the profits raised from the sale of the collection will go to finding a cure for cancer. Stars of the show, both present and past, showed up for the launch of the collection.

Can you see yourself wearing an upscale riff of Gilly’s greatest hits, à la Kristen Wiig? Let us know @NEUFashion

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